ZERVOUDAKIS KONSTANTINOS

Department of Marketing and Communication

Dr. Konstantinos Zervoudakis is an Assistant Professor at the Department of Marketing and Communication of the ºÚÁϿÆ of Economics and Business, specializing in “Artificial Intelligence (AI) with emphasis on Marketing and Communication”. He holds a B.Sc. from the Department of Mathematics at the University of Crete (2014) and an M.Sc. in Operations Research from the School of Production Engineering and Management at the Technical University of Crete (2018). In 2022, he completed his Ph.D. at the same School, focusing on the development of multi-objective algorithms for optimal product line design, supported by a scholarship from the State Scholarships Foundation (IKY).

His primary research interests focus on Explainable Artificial Intelligence (XAI), Large Language Models (LLMs), Machine and Deep Learning, Computational Intelligence, and Metaheuristic Optimization Algorithms, with applications in marketing decision-making, consumer preference analysis, market segmentation, customer satisfaction, and product line design. He is the developer of widely recognized optimization algorithms, such as the Mayfly Optimization Algorithm and the Flying Fox Optimization Algorithm.

His scientific work includes publications in leading international peer-reviewed journals, such as the European Journal of Operational Research (EJOR), Journal of the Operational Research Society (JORS), Computers & Industrial Engineering, Swarm and Evolutionary Computation, Engineering with Computers, and Applied Soft Computing, as well as book chapters in edited volumes. He has presented original research papers at prestigious international conferences, such as the AMA Winter Academic Conference and the ISMS Marketing Science Conference. In 2024, he received the Best Paper Award at the 12th International Forum on Shipping, Ports, and Airports (IFSPA) in Singapore, while actively serving as a reviewer for reputable international scientific journals.

Last updated: 29 October 2026

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